Delivering impacts (and dinner!)

What’s better than having your dinner cooked for you after a long day of hard graft? It being delivered straight to your door! Whether it’s sushi in Southampton, puttanesca in Portsmouth or bubble tea to quench your thirst in Bristol, Deliveroo has you covered.

Deliveroo have just begun a campaign spanning over 8 stations including various locations in Birmingham, Brighton and Milton Keynes (as well as the three I mentioned above), with a total of 75 AdGates that will deliver a mouth-watering 5,656,897 impacts.

With trackside placements, Deliveroo will reach busy urbanites who crave restaurant quality-food in the comfort of their own home. This is a great example of astute AdGate placement, as Deliveroo are reaching homeward bound commuters when they are most receptive to their messaging and are increasingly likely to act upon it.

So if you want to find out how AdGates can deliver customers straight to your door, give us a call.

My cup runneth over

Who doesn’t like chocolate? As winter draws in, thousands will curl up on the sofa, reach for their favourite box of chocolates and wish they were still moaning about the heat of summer.

Hershey’s recently ran an AdGate campaign at Clapham station. With the trackside placement, peckish commuters will be tempted to indulge in a sweet treat to complement their packed lunch with a pack of Reece’s Peanut Butter Cups.

Whereas, the concourse side placement reinforces the message that Reece’s Peanut Butter Cups are the perfect portable snack for the ravenous homeward bound traveller to tuck into on the train.

The striking creative and proximity to confectionary vendors is a fantastic example of a well-executed AdGateplacement, which was specifically chosen to capitalise on the increased footfall the South West Four festival brought over the August bank holiday weekend.