Privacy Policy

This privacy policy applies to interactions with T4 Holdings Ltd and its affiliated websites.

1. Compliance with Law and Data Protection Standards

1.1 Each of the companies listed above is incorporated in England & Wales and complies with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and all other applicable data protection laws.

1.2 We handle personal data in full compliance with legal obligations and will never knowingly process your data in a manner that contravenes the GDPR or other relevant laws.

2. When and How We Collect Data

We collect and process data about you when you:

· Engage in Business Transactions: Whether in person, by phone, email, or online, we collect data you provide directly, including your name, contact details, items purchased, and payment information.

· Use Our Website: We collect information about your visit, including the pages you view and technical data transmitted by your browser (e.g., IP address, browser version, and enabled settings such as JavaScript). Additional information may be required if you register or transact on our site, including product and payment details.

· Participate in Recorded Calls: All inbound and outbound calls with T4 Group numbers may be recorded for training, quality assurance, and dispute resolution purposes. Call recordings are securely stored and accessed only by authorised personnel and are not shared outside the organisation.

· Provide Data Purchased or Publicly Available: On occasion, we may acquire data from GDPR-compliant third-party sources or use publicly available data, such as a publicly posted email address, for individual communication where we believe there is a legitimate interest. We will not send unsolicited emails to contacts from purchased data.

Cookie and Tracking Technology Notice Our website uses cookies and tracking technologies to personalise your experience, analyse traffic, and enhance functionality.

3. Purpose of Data Collection

We collect data primarily to fulfil your requests, process transactions, and improve our services. We also collect data for analytics, security, and to personalise your experience across our digital platforms.

4. Data Retention

4.1 Payment Information: Card details are not retained beyond the processing of the transaction. Instead, we store a unique transaction ID, which can be referenced by card companies for later identification.

4.2 Transactional Records: Purchase and transaction data is retained for seven years in line with legal requirements for financial records.

4.3 Customer Data:

· If you become a customer, we may retain your contact details and purchase history for up to 50 years from your most recent interaction, to assist with future service and booking requests.

· For non-customers, data is retained for up to 5 years from the date of the last contact unless a removal request is submitted.

4.4 Website Data: Website visit information that does not relate to purchases or registrations is kept for a limited time based on log file size. Anonymised and aggregated data may be retained longer for analytical purposes and cannot identify individual users.

4.5 We review data retention schedules regularly to ensure data is not kept longer than necessary.

5. Non-Personal Data

5.1 Non-personal data, which does not identify an individual, may be retained indefinitely and used for analytical or operational purposes without limitation.

6. Marketing Data and Communications

6.1 We may use your data for marketing purposes, such as:

· Sending you newsletters and updates about our products, services, and business activities.

· Informing you of new products or services that may be of interest.

· Sending promotional content from carefully selected third parties, with your consent.

6.2 Unsubscribing: If you do not want to receive any email marketing from us, the unsubscribe process is very simple. All you need to do is click the unsubscribe link at the footer of any marketing email, or reply to the email with “Unsubscribe.” You can also unsubscribe from email communications at any time by contacting info@t4media.co.uk. Please note that email campaigns are set up in advance, so kindly allow up to 5 working days for this instruction to be processed.

7. Data Sharing with Third Parties

7.1 No Sale of Data: We do not sell your personal data to any third parties.

7.2 Service Providers: We share data with trusted third-party service providers to process payments, provide services, and support website functionalities. These providers are carefully selected to ensure they comply with strict data protection standards.

7.3 Credit and Fraud Prevention: If you request credit, or in the event of payment issues, we may share data with credit reference

agencies to assess creditworthiness and prevent fraud. You can contact these agencies directly to understand the data they hold about you.

7.4 Legal Requirements: If required by law, such as for investigations or in response to a court order, we will disclose the data we hold in compliance with the relevant legal authority.

7.5 Data Processing Outside the UK/EEA: Where necessary, we may transfer your data outside the UK/EEA to third-party service providers. Such transfers are conducted with appropriate safeguards, such as standard contractual clauses, to ensure your data is protected.

8. Data Security and Your Rights

8.1 Security Measures: We implement industry-standard security protocols to protect your data from unauthorised access, loss, or misuse. We encourage you to exercise caution when using online platforms, as no system is entirely secure.

8.2 Your Rights: You have the right to:

· Request access to your data and information about our processing practices.

· Correct any inaccurate or incomplete data we hold.

· Request deletion or restriction of your data, subject to legal retention obligations.

· Object to processing for direct marketing purposes.

· Request data portability to transfer your data to another service provider.

8.3 Exercising Your Rights: If you wish to exercise any of these rights, please contact us at [contact information]. We will respond to all requests in compliance with applicable laws.

9. Changes to This Privacy Policy

We may update this privacy policy periodically to reflect changes in regulations, our practices, or to improve transparency. We will notify you of significant changes through our website or by direct communication if legally required.