Café Angela, Swindon
Dear Gloria
My name is Jeff, and I have to confess – I feel a little lonely. It all started a year ago when I plucked up enough courage to fulfil my lifelong dream of starting my very own business. I’d been looking..
Start watching the adverts on telly and you know you’re in trouble.
TV advertising is held up to be the pinnacle of advertising pedestals – which is why it’s so expensive. But when was the last time you bought something that you saw..
Do you want to sell more?
In my town a few years ago there was a hugely well-known business that created its own market-leading success and pushed all its competitors well and truly into the shade. Not in a nasty way, but in one that was..
If you run or promote a business – here’s your moment of truth: if there was no competition in your local market, you would literally attract all the customers and make ALL the sales!
The reality is that you share the local cake with a..
If you’re operating a business in a geographical area, maybe a town or a county (or two), it’s quite possible that you’d like one or two (thousand) more local customers. Wouldn’t we all… and it wouldn’t be unreasonable to want a steady..
Do you know what you DON’T know? I feel a secret-reveal coming this way… You’ve been running your business for long enough to know know pretty much everything about it. You are Jack or Jill of the main event which is providing your product or..